modest suggestions for anyone trying to save the world
The author of this website.
I was born and brought up in London. From childhood I was in love with birds and drawing them. Through that I became a scientist, a conservation volunteer and subsequently a campaigner. Now I live in Norfolk with my partner, two children and a springer spaniel. I currently work as a consultant in environment and communications for non-government, public and private sector organisations.
From 1992-8 I was Deputy Executive and Programme Director of Greenpeace UK and Strategic Adviser to Greenpeace International. From 1988 - 92 I was Director of Media Natura, a media industry foundation working on environmental communication. In 1985 - 8 I worked on communications and campaigns for WWF International based in Switzerland. Before that was employed at Friends of the Earth as a campaigner on wildlife, agricultural pesticides and acid rain and prior to that worked for the London Wildlife Trust as its Conservation Officer responsible for handling planning inquiries and land management.
I have campaigned on forestry, tropical deforestation, wetlands, ozone depletion and global warming, and have worked as a nature reserve manager. My publications include 'The Dirty Man of Europe' (Simon & Schuster) and with Charlie Pye-Smith, 'Conservation and Crisis' (Pelican). I've also written video scripts, Parliamentary drafts, scientific and popular articles in The Independent and other newspapers, and magazines such as Royal Society of Arts, Nature, BBC Wildlife and New Scientist. I edited the journal ECOS, 'Eco', attended too many climate negotiations and am a founder of the British Association of Nature Conservationists, Climate Action Network, Media Natura and the London Wildlife Trust.
While at Greenpeace I devised a new organisational strategy including market-based solutions campaigning, and was joint leader of the Brent Spar campaign. I wrote "Putting the Lid on Fossil Fuels: Why the Atlantic should be a frontier against oil exploration", and visited Rockall and received a writ for £1.4m from BP in Atlantic Frontier oil campaign.
I graduated from Aberystwyth University in Botany and Zoology, undertook an MSc. in Conservation Science at University College London, and spent 4 years researching lichen ecology at Chelsea College London.
You can contact me at info@campaignstrategy.org.
Read "How I learnt about campaigns"